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Shoyeido incense is considered the highest quality, most natural incense available on Earth. Shoyeido's blending process is an art form. Highly trained "masters" draw upon centuries-old secrets to create masterworks of fragrance.
In the early 18th century, Rokubei Moritsune Hata began incorporating incense-making techniques he learned as an employee of Kyoto's Imperial Palace. He would eventually introduce a new world of scent to an audience beyond the realm of royalty. Twelve generations later, the Hata family continue to create an amazing array of fragrances.
Shoyeido continues to set the standard for the environment and a concern for green practices in the market of fragrance. They have procured permits from the Ministry of Economy, Trade & Industry in Japan, and the US Fish & Wildlife Department to validate that our products are properly accounted for and responsibly harvested. None of Shoyeido's recipes contain animal ingredients and no testing has ever been done on animals.
