"Chie" means the ability to see things as they really are and to recognize the truth. Developed for modern day lifestyles yet keeping ancient wisdom, Chie does not use synthetic oils or dyes and is made with only natural aromatic ingredients in powdered form. In order to make the incense naturally, the products burning time has not been altered or adjusted, preserving its natural qualities and unique nature. Vegan friendly. No artificial fragrance. No dye. 100% natural.